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The peaks and pitfalls of influencer marketing
Brands have been recruiting popular figures to endorse them since marketing began. Arguably one of the first big examples which…
Summit Commercial Director discusses peak 2018 trading on IMRG podcast
Peak shopping in 2018 was underwhelming, with December retail growth the lowest ever since the IMRG/Capgemini index began. Summit Commercial…
Peak 2018: our wrap-up of retailer success
We have seen it all in the news, profit warnings left, right and centre in retail. With the likes of…
Reporting on peak performance: how to visualise your data
For most retailers and particularly those who trade online, November, December and January are key months in the retail calendar….
Bringing peak planning to life for ecommerce retailers
With all this conversation around peak trading, it’s time to start bringing the planning to life for ecommerce retailers. A…
Summit CEO shares insight on RetailTechNews podcast (listen)
Summit founder and CEO, Hedley Aylott, was recently invited onto the RetailTechNews podcast to share his expert opinion on a…
Premium Partner status awarded to Summit’s CSS solution, Productcaster
Summit’s Google Comparison Shopping Service (CSS) solution, Productcaster, has been awarded the coveted Premium Partner status by the search giant….
Summit Prague Relaunch: Czech out our new technology centre
Summit Prague is home to our Marketing Technology unit, where we have an ambition to be the most trusted provider…
Summit CEO Hedley Aylott discusses Amazon’s record profits on BBC News
Retail giant Amazon has reported record quarterly profits of $2.53bn (£1.9bn) in the three months to the end of June…