Google’s John Gillan explains implications of Shopping changes

Posted: Tuesday 12th February 2013 in News, Paid Media, Thought Leadership.

Today we spoke with John Gillan, Industry Leader for Retail Sector, Google UK, about the forthcoming changes from free to paid listings on Google Shopping. These changes will start to be implemented from February 13th 2013. John discusses the changes, implications, cost to retailers and the growing importance of Mobile in Product Search. 


Visit The Complete Guide to Google Shopping to ensure you make the most of these changes.