Used by more than 60,000 web sites, ClickTale provides its customers with insight into a visitor’s interaction with a web page. From recording mouse movements through to monitoring sales funnels, the information provided by ClickTale is used by Summit to improve conversion and increase online sales for its retail clients.
Summit’s in-depth experience of using ClickTale saw them appointed a certified partner without the need to take part in the certification process required of others.
Jonny Steel, director of business development at ClickTale, said: “We chose Summit as one of our first certified partners due to their track record of excellence. By combining ClickTale’s tracking and reporting system with their own strategic and marketing expertise, Summit has helped their retail clients to deliver significant incremental sales.”
Will Garbutt, conversion specialist at Summit, added: “ClickTale provides us with a wealth of information, which we use in conjunction with other analysis packages to optimise conversion rate through our retail clients’ web sites. Being the first company in the UK to be an accredited partner is a recognition of our expertise and a tremendous accolade.”