Industry News

Can big data and AI help H&M compete with Zara?

Times are tough for H&M. As a result of powerful trends, namely the rise of online shopping, the world’s second…

Wayfair is trying to create its own sales holiday with Way Day

A million dollars isn’t cool. You know what’s cool? A billion dollars. That line, popularized by the big screen story…

Retailer ad spend on Google Shopping is growing rapidly

Retailers are embracing Google Shopping at a pace so rapid that spend on Google Shopping ads is “leaving text ads…

Performance Marketing

The pros and cons of accepting crypto payments for retail transactions

The rise of cryptocurrencies like Bitcoin continues apace, with new players entering the game seemingly every week. While the future of…