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Articles by David Trolle

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Retail media: a ‘new’ high profit growth opportunity for retailers

David Trolle
Published: 5 Sep 2019
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out of focus window sign reads "BLACK FRIDAY"

How to improve your Black Friday performance in 2018

David Trolle
Published: 4 Dec 2017
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How to prepare for the retail Christmas peak

David Trolle
Published: 18 Oct 2017
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Why retailers need to have an integrated approach to online marketing

Why retailers need to have an integrated approach to online marketing

David Trolle
Published: 29 Sep 2017
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Google respond to EU antitrust ruling

What you need to know about Google antitrust and the EU ruling

David Trolle
Published: 28 Sep 2017
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Google’s YouTube extremist ad problem: programmatic advertising and brand safety

David Trolle
Published: 21 Mar 2017
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Cyber Weekend 2016: what you need to know

David Trolle
Published: 25 Nov 2016
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Becoming a Google Squared Guru

David Trolle
Published: 25 Oct 2016
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Getting even closer to your customer

David Trolle
Published: 15 Aug 2016
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