Blogs by Ben Latham
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26 October 2011
"...the Internet is cluttered with e-commerce sites that do little than bombard potential customers with information; which certainly doesn’t aid the sales process..."
23 September 2011
"...understand the target demographics of your audience and research the devices they use. Use web analytics as a guide to see what mobile devices are currently being used but future proof it as mobile technology is evolving rapidly..."
23 September 2011
"...shifting your conversion from 5 per cent to 6 per cent would increase your revenue by 20 per cent - and open up the opportunity to turn on marketing activity that previously would not have performed..."
4 April 2011
"...we believe the future of mobile will more-closely follow the model of game consoles, with no clear market leader and each of the main competitors holding strong..."
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